Revealing debut for first Saudi in Paris Fashion Week

July 06, 2023

Ashi Studio presented some revealing looks in its debut in the Paris Fashion Week calendar (Geoffroy VAN DER HASSELT)Paris Fashion Week welcomed its first Saudi designer into the fold on Thursday, with a haute couture show full of daringly revealing looks. Ashi Studio has been a big name in fashion for years, dressing celebrities including Beyonce, Lady Gaga and Deepika Padukone. But Thursday was the first time its founder Mohammed Ashi was included in the official Paris Fashion Week line-up, marking "the peak of his career," he told AFP. "I am a global citizen but I have also always been proud to be Saudi," Ashi said backstage. His promotion to fashion's top league is neatly timed as Riyadh announces its own fashion week in October and says new freedoms will boost retail sales to $32 billion a year.